WSFA audiovisual item D034.0001

The following segments are included: 0:00:02: Opening sequence for the "Auburn Football Review" program. 0:00:40: Commercial for Coca-Cola featuring the "Things Go Better with Coke" jingle. 0:01:40: Advertisement for Foremost Dairy by Leroy Paul of WSFA-TV. The ad focuses on...

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Bibliographic Details
Format: Electronic
Published: Alabama Department of Archives and History
Online Access:http://cdm17217.contentdm.oclc.org/cdm/ref/collection/wsfa/id/1259
Description
Summary:The following segments are included: 0:00:02: Opening sequence for the "Auburn Football Review" program. 0:00:40: Commercial for Coca-Cola featuring the "Things Go Better with Coke" jingle. 0:01:40: Advertisement for Foremost Dairy by Leroy Paul of WSFA-TV. The ad focuses on the company's "all-glass milking system." 0:02:11 Opening sequence for the "Auburn Football Review," including mention of Southern Bell's sponsorship of the program. (The show, offering "the play-by-play highlights of yesterday's Auburn football game," was hosted by Coach Shug Jordan and Earl Hutto of WSFA, though they are not included in this clip.) 0:03:12 Advertisement for the Dollar Department Store by Curt "Pop" Blair during "Popeye Theater" on WSFA. The ad, which also features an appearance by Santa Claus, promotes extended holiday shopping hours at the store (located at 120 Dexter Avenue in downtown Montgomery). Blair describes the various toys displayed on the set, including prices ("Look here girls and boys, at the Dollar Store you'll find all kinds of toys, ranging in price, the ones we have here, from $0.67 up to $14.77.")